An identity is only an identity when it is applied correctly. For İnterpen we prepared a corporate identity guide that defines, one by one, how the logo, colours and typefaces are used.
We chose a simple, corporate language led by navy blue. The guide explains every application with examples, from logo usage rules to the dimensions of printed materials such as business cards, so the identity stays the same no matter who applies it.
We carried the same identity into İnterpen’s web interface, which we designed and developed.
What we did
- Corporate identity guide
- Printed material applications
- Web interface design and development